high end, luxury, gifts, audio, cars, homes, watches
Category: Book
Used starting at $16.68
New starting at $16.74
Buy itPraise for Selling Luxury
"Geneviève and Robin have brought together their talents to create a book that gives all Sales Ambassadors the fundamentals in selling and building customer loyalty."
—Hamida Belkadi, CEO, De Beers Diamond Jewellers, USA
"Selling Luxury is filled with ways of exceeding each client's expectations through offering a service that surprises and delights."
—Aaron Simpson, Group Executive Chairman, Quintessentiall
What does it take to sell high-end luxury creations to the richest clients in the world? In Selling Luxury, Robin Lent and Genevieve Tour, with thirty years of combined experience, share their savoir-faire. You'll also pick up tips from multi-million dollar luxury sales professionals who will help you understand the complexities of the universe of luxury. Selling Luxury will show you how a salesperson can acquire Sales Ambassador status by offering the impeccable service associated with the world's most prestigious brands.
| Publisher | Wiley |
| ISBN | 0470457996 |
| Features |
|
| Creator | Alain-Dominique Perrin |
| Author | Robin Lent,Genevieve Tour |
| Format | Hardcover |
| Label | Wiley |
| Edition | Reprint |
| Dewey Decimal Number | 658.85 |
| Studio | Wiley |
| EAN | 9780470457993 |
| Number Of Pages | 176 |
| Title | Selling Luxury: Connect with Affluent Customers, Create Unique Experiences Through Impeccable Service, and Close the Sale |
| Publication Date | 2009-06-15 |
| Manufacturer | Wiley |
Review by A.P., 2010-08-20
As a corporate identity program specialist, I highly recommend this book to anyone wanting to know the marketing and sales process of luxury goods. You will find this an excellent volume to add to any business library.
Review by Diane Kaufman, 2009-10-02
This book is a must have for anyone selling luxury today! Robin and Genvieve really "get it"; they set the bar for a new standard in how to provide service and produce results, offering realistic examples and suggestions.
Review by Resham Shaam, 2009-08-20
This book cleverly encompasses every aspect of customer service, not just sales techniques! It really is a must read for all who need to remember what interpersonal skills are. It is quick and fun read, with every skill covered in brief so it is easy to absorb. I highly recommend this to anyone in cient services or sales in any industry, luxury or mass market.
Review by Jamie Minkoff, 2009-08-05
Selling Luxury is a spot on, easy to follow, best-practice guide to being an effetive Sales Ambassador. Lent and Tour do a superb job!
The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands
Used starting at $33.78
New starting at $31.27
Luxury World: The Past, Present and Future of Luxury Brands
Used starting at $25.86
New starting at $19.72